SHOR American Seafood Grill at Hyatt Regency Clearwater Beach Champions Responsible Eating: Local, Organic and Sustainable

SHOR Restaurant in Clearwater Beach Delivers on Hyatt’s Commitment to Responsible Eating With Healthy, Fresh and Environmentally Friendly Menu Options

(CLEARWATER BEACH, Fla.) – Hyatt Hotels Corporation recently demonstrated its commitment to responsible eating by teaming up with for a Partnership for a Healthier America (PHA) to enhance the nutritional profile of menus at Hyatt properties nationwide. That commitment is evident at SHOR American Seafood Grill, the signature restaurant at the Hyatt Regency Clearwater Beach Resort and Spa, where chefs promote responsible dining by using local, organic and sustainable ingredients; avoiding processed foods; and emphasizing healthier cooking methods.

Hyatt made headlines when it announced the forthcoming menu changes, pledging to reduce the caloric footprint, sodium content and added sugar content at all of its restaurants. The move was hailed by many, and was featured in a USA Today article(1) and CNN news segment.(2) In the CNN interview, Mayor Cory Booker of Newark, N.J., praised Hyatt for offering healthier dining options. “If you start making people more aware of what their choices are … you actually are going to give people the tools in which to make better decisions,” said Booker. “If you empower people with the tools and the knowledge, they make the right choice.”

While Hyatt’s plans to revamp restaurant menus may be new, responsible eating has always been intrinsic to the philosophy of SHOR American Seafood Grill. Located in the Hyatt Regency, the Clearwater Beach restaurant specializes in creative Coastal American cuisine made with fresh, organic and locally sourced ingredients. Executive Chef Richard Preston shared some of the ways SHOR brings better choices to the table:

• Sustainable seafood: “We’re known for our seafood, so it’s something we take very seriously. It’s important to us to choose sustainable seafood that doesn’t jeopardize the ecosystem. In fact, half of our seafood is locally sourced and comes from the waters 100 feet from our restaurant.”
• Organic beef: “Like all Hyatt restaurants, SHOR obtains beef from Meyer Farm. The cattle are raised humanely and have a natural diet, with no artificial hormones. This results in better-quality beef. Also, allowing cattle to graze is better for the environment than shipping in feed.”
• Fresh and organic produce: “Fresh fruit and vegetables maintain their nutritional value better than processed foods, and organic foods avoid synthetic pesticides and fertilizers that are potentially harmful to humans, animals and the environment.”
• Locally sourced ingredients: “Buying local means that food is fresher. Produce can be picked ripe rather than picked early for shipping and chemically ripened. In addition, the less distance food has to travel, the less fossil fuel needed to transport it.”
• Seasonal menu items: “We often feature seasonal ingredients in our menu to take advantage of foods when they’re at their peak of freshness. They require fewer resources to grow and don’t have to be shipped from other regions or countries.”
• Healthier cooking methods: “Cooking methods are as important as ingredient selection when it comes to offering customers healthier choices. That’s why we grill, roast and sear the majority of our cooked items rather than frying them.”

Read the rest of this post »

Leave a Comment

Your email address will not be published. Required fields are marked *

Advice Disclaimer. This information is not intended to be a substitute for professional public relations or legal advice. Do not disregard professional legal advice or delay seeking professional PR or legal advice because of something you have read here. Contact an attorney to obtain advice on any particular legal issue or problem. Use of this Web site or any of its e-mail links do not create an agency-client relationship between JoTo PR and the user.